Bruce does save a colleague’s life, but he has no other redeeming qualities, and his inner “self” – the Hulk – is an enraged, destructive animal, despite King Kong-like affection for Jennifer. Neither does Bruce find healing for his childhood trauma and abuse. Far more obvious than these negative messages, however, is the extensive, gratuitous violence. For these reasons, Dove cannot award The Hulk the Dove Seal. It is far too frightening for younger children, and older children may well find the many deaths and cavalier destruction of cities and icons like the Grand Canyon disturbing.
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