How to be a Latin Lover

Theatrical Release: April 28, 2017
How to be a Latin Lover


Finding himself dumped after 25 years of marriage, a man who made a career of seducing rich older women must move in with his estranged sister, where he begins to learn the value of family.

Dove Review

“How to be a Latin Lover” certainly features a lot of moments and comments about sex and being a lover, but refreshingly, it also shows the growth of the main character, Maximo (Eugenio Derbez), who begins to finally appreciate his sister, Sara (Salma Hayek) and her son, his nephew, Hugo (Raphael Alejandro), as well as the concept and importance of family. There is even a nice scene of Maximo being asked to say grace over a meal.

Maximo is kicked out when his wife has a fling with a younger man and he is forced to take refuge with Sara and Hugo. He used to make his living off of wealthy older women by seducing them, so a bit of pain comes back his way. Sara is a loving mother and a good example to Maximo. Maximo tries to teach young Hugo how to be smooth with the ladies, but to his credit, Hugo ultimately respects the girls in his life and doesn’t take his uncle’s route. Even Maximo begins to finally mature. The movie features talented actors with comic timing, but regrettably, due to the sexual content, we are unable to award the film our Dove Seal. It is nice to see a character changing for the better as Maximo does in this film.

Content Description

Sex: An older woman cheats on her husband with a younger man; several sexual comments and innuendos; a character that is a gigolo in the movie boasts about his many sexual games, role playing—and one of these is an incest role; a woman compares sexual parts to a bakery; kissing.
Language: G/OG-6; S-5; H-2; A-2; crap-1; geez-1; 2 slang terms for sex -2; slang terms for female genitals-2; slang term for breasts-1.
Violence: Men grab a man's crotch to make a point about their authority; a lot of physical violence with slapstick violence played for laughs; a character that fell asleep drives his truck through a house and the truck explodes; a character is constantly slapped and hit on the head and he sometimes falls (much of this is played for humor); a constant joke is a man in wheelchair being struck by various cars but he always says he is alright; a woman picks up stray cats to help them, but she is scratched and bitten by them a lot, and some bloody bandages are seen.
Drugs: A couple people get drunk on tequila; the drinking of beer and champagne and a few drinking scenes; a character mentions "testosterone" pills; cigar smoking in a scene.
Nudity: A young man is seen in skimpy shorts; a lot of cleavage; woman seen in lingerie; a few young women are seen in bikinis; shirtless man; man seen with a towel covering his rear.
Other: Tension between characters; stealing by a few characters; flatulence is mentioned.


Company: Pantelion/Lionsgate Films
Director: Ken Marino
Genre: Comedy
Runtime: 115 min.
Industry Rating: PG-13
Reviewer: Edwin L Carpenter